Image: Adobe
Google’s AI Mode will now provide consumers searching for home service contractors with direct booking and quote links through Angi, Thumbtack, Housecall Pro, and Jobber, with ServiceTitan coming soon.
What’s happening: Robby Stein, VP of Product for Google Search, announced the development on Twitter/X on Wednesday, including a video clip showing how the functionality will work.
Go deeper: When asked how AI Mode will determine which contractors are shown to consumers, and their ranking, a Google spokesperson pointed Homepros to a tips page, which states, “We do our best to keep the search algorithm details confidential to make the ranking system as fair as possible for everyone.”
Of note: Contractors do not need to be customers of the new booking partners to appear in AI Mode responses, at large.
What they’re saying: Housecall Pro co-founder Roland Ligtenberg told Homepros that the AI Mode integration involves no additional costs for contractors.
What we’re watching: Google hasn’t said when ServiceTitan’s integration will go live.
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